Jun 23, 2010
Godrej Eon TVs Set for Commercial Launch
According to a recent article published in the Business Standard Godrej plans on commercially launching its Eon range of Colour TVs, LCD and LED televisions across the country.
The television market in India is currently dominated by LG and Samsung. Each with a market share of around 25% in this segment. While Videocon is close with a 22% share and Onida comes in next with 11%.
The market leaders have an excellent delivery and service network that Godrej will have to replicate to get a decent market share. Lets hope the trusted brand name works for the company in this segment as well.